Sound Strategy: a DIY Marketing Plan for Independent Musicians

I created a 9-step marketing plan to help musicians find their audience and promote their music for my capstone project.

Marketing Plan for Northfield Music

As part of my social media marketing course, I acted as a marketing consultant for Northfield Music. We created a plan to build more brand awareness, increase online engagement and drive more sales.

Global Career Accelerator Marketing Certifications

During RIT’s Global Career Accelerator course, I gained hands on experience setting up and promoting an e-commerce store.